Tesco took a very large risk of offering their own make Tablet, so called the Hudl. The gamble has now paid off, as Tesco have announced that it sold more than 400,000 of Hudls since its launch. Tesco had tough competition with loads of rivals such as Apple, Google, and Amazon, as all three of them have very successful selling tablets as well. Tesco claim that they sold roughly 100,000 were sold in December and the rest of the 300,000 from the start of the launch. They also claimed that as the demand was very high in some stores, the stock ran out and then customers were being offered to buy it from ebay for £180, whereas the normal price is £119. Other store chains, including Aldi and Argos, also offered their own tablets, all like Tesco running Google's Android software. None has so far released any sales figures.
Key statistics:
Stock ran out, which shows how much the high demand was.
400,000 Hudls sold since its launch
100,000 sold in December, which helped boost sales.
Stock ran out, which shows how much the high demand was.
400,000 Hudls sold since its launch
100,000 sold in December, which helped boost sales.
My View:
I personally think that the demand of tablets has touched the sky. Everyone want something new which is why people are buying so many different tablets. Whenever someone goes to buy a tablet they have a very large range of tablets to choose from as ever company is now coming up with their own tablets. Tesco have sold a very large amount of its tables since its launch which shows people just want to discover all the new technology out their for them. 6-7 years ago it was all PC's making the money and now its all the tablets. I think that PC's are now in decline and not many people would buy them as they know they won't be able to carry it around with them, whereas a tablet could even fit in their pocket.
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