Apple Maps became the default on the iPhone - and most people don't change defaults. On the iPhone, in addition, it's particularly hard to do so without "jailbreaking" the device; though on a standard phone one can use different mapping apps, any geographic link in an email or calendar appointment will open in Apple's app.Google lost some many users because Apple beat their map, people find Apple maps much more advanced and easy to understand. The reason why Apple won is because its more attractive and they make it look more professional.
My view: I knew this was going to come as the recent update in the software has made significant improvement. It has eased the use of the software, which generally attracts a mass users. The reason why i think Google lost users was because there maps are old tradition, which doesn't make it look professional. Apple have got an much better professional map, which attracts the audience to use it. The reason why i think Apple have an much professional map is because of the improvements made to the software.
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